ecological fashion | Weecos Journal

New Brand Alert – Pikkuset, Oxox, Arksie and Olikai have joined Weecos!

Anu Hurme

Several novelties for kids have arrived! Meet Pikkuset, Oxox Kids, Arksie and Olikai Design who have lately joined Weecos! Weecos is a sustainable marketplace uniting visionary designers with you. A purchase made in Weecos is a purchase straight from the brand itself. Now over 230 brands from Finland and abroad can be shopped trustworthily in one place. *** PIKKUSET Pikkuset makes […]

Meet the New Sustainable Brands who have joined Weecos!

Anu Hurme

Meet Imageroad, Regular Celery, Puuvillatehdas and Organic Socks of Sweden who have lately joined Weecos! Weecos is a sustainable marketplace uniting visionary designers with you. A purchase made in Weecos is a purchase straight from the brand itself. Now over 230 brands from Finland and abroad can be shopped trustworthily in one place. IMAGEROAD Imageroad is all about decorating walls. The various […]

Lovia Makes Luxury With Full Transparency

Anu Hurme

Lovia’s cone jewels are amulets holding the wisdom of pine trees. As Outi Korpilaakso wants to make luxury with nothing to hide, she knows precisely where the mining happens and who makes the jewels. The coating is pure chemistry. A few years ago, Outi Korpilaakso decided to quit her job in an international department store […]

Greetings From New York!

Anu Hurme

Almost a month since our journey to New York has passed, and it’s time to catch up! As a short recap for all: we attended the lovely Street Fair and The House of Finland exhibition with 13 Finnish brands. The exhibition was organised by The Finnish American Chamber of Commerce and Finnish Tech, Design and Art (FTDA), […]

The Top 5 Accessories for Fall In Weecos

Anu Hurme

Autumn has arrived, and you might find yourself chilled to the bone. In my opinion, there’s nothing better than surround myself with a huuuuge scarf and warm mittens, which feel like a friends’ hug on a cold morning! What is your way to cope with the cold weather? Here are five stylish, quality goods in which […]

The Best Hats for Fall In Weecos

Anu Hurme

Fall is in the air here and I couldn’t be more excited! Why? Because, finally, the hat season is on! The right hat or headband does not only protect you from the cold but also is cosy, breathable and actually doesn’t feel that you’re wearing a hat. We gathered five ideas to warm up your head […]

Weecos in New York with sustainable design brands

Anu Hurme

Weecos heads to New York to the Finnish design event The House of Finland. The event is held between 11.-14.9.2017 and is part of a larger event – the Finland100NYC. There Weecos represents the emerging, responsible and interesting brands in our own department. The brands joining this event are Aapiste, Finarte, Jatuli, Kuula + Jylhä, MEM by Paula Malleus, […]

Weecos takes sustainable, ecological fashion to New York

Anu Hurme

Lost in Terms?

Anu Hurme

Up-cycling. Recycling. Down-cycling. A lot of new terms have popped up lately, and they are often new, confused together or misused. As Weecos also has a quite wide range of products using these methods in their production a simple vocabulary of these essential words is needed. *** CIRCULAR ECONOMY The big, trendy term – […]

Episode 11: Here it happens!

Anu Hurme

In the eleventh episode of Hardcore Fashion, Paula Malleus visits the museum of Amos Anderson – the place where Revolt collection is revealed in two weeks! In addition to three MEM pieces, what else must be done before the show? Watch the eleventh episode of Hardcore Fashion and hear what plans Paula has for the runway show. […]

10 Easy Ways to Update Your Summer Outfit

Anu Hurme

For those who desire and favour bright colours, here are the perfect accessories for you! With these stunning bags and magnificent jewellery, it is easy to accessories a simple outfit, a white or a black dress perhaps. And they are not only fabulous-looking but also made in an ethically made. Which one is your favourite? There’s […]

Episode 10: Could MEM be serial produced in the future?

Anu Hurme

Could post-consumer waste be turned into serial production? In the tenth episode of Hardcore Fashion, Paula Malleus is on the road again – now she heads to Nokia t0 the old Nanso factory to figure out if her post-consumer designs could be serially produced on the industrial level. How did the meeting go? Could a new, circular […]

Weecos Birthday!

Hanna

It is time for celebrations! Weecos Ltd was established on the 28th of June in 2012, so the company is now 5 years old! Weecos – Sustainable Marketplace service was launched in Midsummer 2013 and it is now 4 years old. Last year has been truly the best one so far. We have grown in many […]

Episode 9: Where from the post-consumer waste comes?

Anu Hurme

What is post-consumer waste and where from it comes? In the ninth episode of Hardcore Fashion, Paula Malleus heads to Turku to get more materials. Although this journey goes well, it’s not always as easy to get leftover materials. See what are the reasons for collaborations to fall with recycling organisations, who collects the leftover second-hand materials […]

Episode 2: The Stunning Fashion Looks by Paula Malleus

Anu Hurme

We are happy to welcome you to Weecos Vlog and to the second episode of Hardcore Fashion! One of the key elements in Weecos is that we can share the stories behind products and show you who are behind the brands. We want you to get familiar with the inspirational designers and makers, the souls of […]

Anne Linnonmaa – The Determined Pioneer of Ecological Fashion

Anu Hurme

Uncompromising, ecological and ethical fashion combined with design. These were the principles Anne Linnonmaa, the Finnish designer and entrepreneur, was determined to follow not only in her own clothing line but in everything she does. In the 1990’s it wasn’t the easiest path to walk. But it could be said that Anne has never chosen […]