27 Apr

Episode 1: The People Behind MEM And Hardcore Fashion

We are happy to welcome you to Weecos Vlog and introduce the new collaboration with fashion brand MEM by Paula Malleus. One of the key elements in Weecos is that we can share the stories behind products and show you who are behind the brands. We want You to get familiar with the inspirational designers and makers, the souls of the brands. Now, we are taking things to the next level and show You how a fashion collection entirely from post-consumer waste is made and of course, the people behind it.

Designer and Master Seamstress Paula Malleus, the founder of MEM by Paula Malleus, is a pioneer of post-consumer waste fashion, which means she focuses entirely on recycled fashion. Now she wants to show you how it’s done! In the first episode of Hardcore Fashion, you get to meet Paula and her skilled team. There’s plenty of stories to tell and for you to see before The Revolt collection is revealed at Helsinki Fashion Week in July.

We in Weecos are thrilled to see how everything is developing and can’t wait for the next episode! A new one is released every Thursday, the next one on the 4th of May. You can follow the vlog by ordering our blog posts or by following our Youtube channel. Stay tuned!

SHOP MEM by Paula Malleus and check out her previous collections!
Read also why Paula is called the pioneer of post-consumer waste from the previous post about Paula Malleus and MEM.


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