29 Jun

Episode 9: Where from the post-consumer waste comes?

What is post-consumer waste and where from it comes?

In the ninth episode of Hardcore FashionPaula Malleus heads to Turku to get more materials. Although this journey goes well, it’s not always as easy to get leftover materials. See what are the reasons for collaborations to fall with recycling organisations, who collects the leftover second-hand materials and what effort must a designer make to get recycled materials!


One of the key elements in Weecos is that we can share the stories behind products and show you who are behind the brands. We want you to get familiar with the inspirational designers and makers, the souls of the brands. In this vlog series, we show how a fashion collection entirely from post-consumer waste is made and of course, the people behind it.

Designer and Master Seamstress Paula Malleus, the founder of MEM by Paula Malleus, is a pioneer of post-consumer waste fashion, which means she focuses entirely on recycled fashion. There’s plenty of stories to tell and for you to see before The Revolt collection is revealed at Helsinki Fashion Week in July.

A new episode is released every Thursday. You can follow the Weecos vlog by ordering our blog posts or by following our Youtube channel. Stay tuned!

SHOP MEM by Paula Malleus and check out her previous collections!
Read also why Paula is called the pioneer of post-consumer waste and how did she end up working with textile waste from the previous post about Paula Malleus and MEM.

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